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Fictive activation

Activation and prints for the competition Fondation Abbé Pierre.

Concept : there are 300 000 homeless people in France, this number is higher than the number of people living in the 6th largest city of France.

In order to raise awareness within French people about this serious matter and worrying number, we created "Misère-Sous-Bois", the city which gathers every single homeless of France. 


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